The Jeff Pulver Blog: Help Save OUR Internet! Take part in the "Save the Net" Contest

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April 24, 2006

Help Save OUR Internet! Take part in the "Save the Net" Contest

Since the launch of our Viral Market Contest to Save the Internet, I've been mapping the viral spread of the news of our contest around the Blogosphere, in the media and around the world. Special thanks to EVERYONE who is helping to make this the viral marketing contest that we had hoped this would become.

The contest itself is VERY open-ended. We did not pre-establish what people should say or what positions they should invoke in their ads/messages. This open-endedness is intentional. We did not want to limit anyone's creativity or compel them to adhere to any of our pre-conceived notions of the issues, the battle, the preferred approaches. We might be wrong in providing so little guidance, but we wanted to err on the side of allowing a wide array of perspectives. Who knows what some fresh blood and ideas could bring to the issue?

Together, perhaps, we might just reinvent the way marketing and advocacy can be done in the Internet Age. And, in the process, we might just show the World what the Internet could be (given the right policy framework) and win over the hearts and minds of government and the people.

Please help to continue to spread the news of the "Save the Net" contest and please encourage as many people as you can to participate in the contest. Please showcase your creative side and enter the contest on your own!

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We need soundbites of our own, messaging of our own. We are
allegedly the revolutionaries of the Internet and communications. Shouldn't we
be the ones revolutionizing the way advocacy is done and communicated in the
21st Century? Shouldn't we be the creative forces verifying that the medium is
the message? Who better than us to harness the enabling power of the Internet
to bring our message to legislators, to policymakers, to the public? Let's
throw away the old rulebook and try to think outside the box to send a message
to Congress from the global community of Internet innovators and
enthusiasts.

We need to harness your individual genius and our collective genius (for isn't
it the collective power of the Internet that makes it so remarkable?) to save
the Internet, and we are willing to pay and give you eternal glory (or at least
glory for as long as the Internet lasts).

Send us short*, creative ideas -- videos and other Internet-based gimmicks --
that you think might effectively communicate to government that they must write
rules to enable us the Internet innovators to transform the Internet and
communications experience.

The prize and glory goes to whoever comes up with the message (viral video ad
or other creative marketing tool) that we use to spread the word and save the
Internet. In order to be eligible for the prize (and also to ensure maximum
impact during the great policy debate, both in DC and around the globe),
entries must be submitted by June 6, 2006. Please refer to the specific rules to enter.

The contest runs until: June 6, 2006. The battle to save OUR Internet is
underway!

*( Note: 30 Second and 60 Second spots are highly recommended for viewing
purposes)

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Save the Net - Blog & Media Report: (As of April 24th 8AM EST)

April 24:

Om Malik: Save The Internet. Why? And For Whom?
Shelia Lennon: eBay Express opens; Neil Young album streams Friday; Da Vinci Code game; Save the Internet; Windows shortcuts; Books kids choose; Affordable Europe
iTnews.com.au: Net neutrality debate heats up
Alan Weinkrantz: IP Communications Pioneer, Jeff Pulver, Launches Viral Video “Save The Net” Marketing Contest

April 23:
Stewart Mader: time to blog about Net Neutrality
Andrew Raff: Save the Internet
Bernie Goldbach: Save the internet or exit now

April 22:
Mary Godwin: Net Neutrality
John Wilson: Save the Internet, viral campaign
Liz Strauss: How to Tell People Who Won't Be Told?
Pajamas Media: Save the Internet

April 21:
Doc Searls: Save now or lose
Russell Shaw: MoveOn.org's "net neutrality" petition is naive and silly: Pulver's Save the Internet initiative is not
Cynthia Brumfield: Groups Jostle to "Save the Internet"
Richard Stastny: So long and thanks for the fish
tingilinde: jeff pulver and saving the net
Alexandra O'Neal: 378th entry: Fight anti-Net Neutrality legislation
Sean-Paul Kelley: Net Neutrality Notes
Ken Yarmosh: Winds of the Web - 04/21/06
Daniel Davenport: Jeff Pulver: Save the Internet, Win $1,000
Internetweek: Net Neutrality: The Great Internet Divide