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May 23, 2006
Reminder - Take part in the "Save the Net" Contest. Entries due by June 6th:
Since the launch of our Viral Market Contest to Save the Internet, I've been mapping the viral spread of the news of our contest around the Blogosphere, in the media and around the world. Special thanks to EVERYONE who is helping to make this the viral marketing contest that we had hoped this would become.
The contest itself is VERY open-ended. We did not pre-establish what people should say or what positions they should invoke in their ads/messages. This open-endedness is intentional. We did not want to limit anyone's creativity or compel them to adhere to any of our pre-conceived notions of the issues, the battle, the preferred approaches. We might be wrong in providing so little guidance, but we wanted to err on the side of allowing a wide array of perspectives. Who knows what some fresh blood and ideas could bring to the issue?
Together, perhaps, we might just reinvent the way marketing and advocacy can be done in the Internet Age. And, in the process, we might just show the World what the Internet could be (given the right policy framework) and win over the hearts and minds of government and the people.
Please help to continue to spread the news of the "Save the Net" contest and please encourage as many people as you can to participate in the contest. Please showcase your creative side and enter the contest on your own!
Please remember to enter the contest by June 6th.
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We need soundbites of our own, messaging of our own. We are
allegedly the revolutionaries of the Internet and communications. Shouldn't we
be the ones revolutionizing the way advocacy is done and communicated in the
21st Century? Shouldn't we be the creative forces verifying that the medium is
the message? Who better than us to harness the enabling power of the Internet
to bring our message to legislators, to policymakers, to the public? Let's
throw away the old rulebook and try to think outside the box to send a message
to Congress from the global community of Internet innovators and
enthusiasts.
We need to harness your individual genius and our collective genius (for isn't
it the collective power of the Internet that makes it so remarkable?) to save
the Internet, and we are willing to pay and give you eternal glory (or at least
glory for as long as the Internet lasts).
Send us short*, creative ideas -- videos and other Internet-based gimmicks --
that you think might effectively communicate to government that they must write
rules to enable us the Internet innovators to transform the Internet and
communications experience.
The prize and glory goes to whoever comes up with the message (viral video ad
or other creative marketing tool) that we use to spread the word and save the
Internet. In order to be eligible for the prize (and also to ensure maximum
impact during the great policy debate, both in DC and around the globe),
entries must be submitted by June 6, 2006. Please refer to the specific rules to enter.
The contest runs until: June 6, 2006. The battle to save OUR Internet is
underway!
*( Note: 30 Second and 60 Second spots are highly recommended for viewing
purposes)
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Tags: Save the Net, Net Neutrality, Congress, Internet Marketing Contest, Jeff Pulver
(c) 2006 Jeff Pulver. All Rights Reserved.
(This blog posting is copyright protected by Jeff Pulver. Portions of this blog posting may be quoted or abstracted if attributed.)
Posted by jeff on May 23, 2006 11:06 AM | Permalink
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