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November 26, 2008

Another example of Leveraging Social Media for the Social Good: Tweetsgiving

I just became aware of tweetsgiving.org.

From the tweetsgiving.org website:

“Tweetsgiving is a Twitter celebration of gratitude and giving created by Epic Change, a 501(c)(3) nonprofit organization. The project aims to demonstrate the power of the social web by raising $10,000 in 48 hours to build a classroom in Tanzania.

TweetsGiving will be held from Tuesday, 11.25.08 (12pm EST) to Thursday, 11.27.08 (12pm EST).

At last check, they were almost halfway to their goal.

From tweetsgiving.org:

“How do I participate?

1. TWEET THANKS: Share something you’re thankful for with all your twitter followers. Your tweets can be touching or silly, poignant or fun. Just tweet from the heart and be sure to include the #TweetsGiving tag and a link to: http://tinyurl.com/4thanks.

2. GIVE: Make a donation in honor of whatever - or whomever - you’re grateful for.

* Every $10 buys a brick to build a classroom in Tanzania. (1,000 bricks = new classroom!) Email your TweetsGiving tweet to tweetsgiving@gmail.com, and it will be painted on your brick!

* For $100 or more, you’ll be named one of our “Top Turkeys” and we’ll list your gift on our site.

* Or, with the holiday season approaching, you may buy unique gifts at: http://shop.EpicChange.org. With each purchase, you’ll add one or more bricks to a new classroom at the school.

3. SPREAD THE GRATITUDE: Follow @TweetsGiving to fill your twitter stream with gratitude, then blog, retweet, or even change your avatar to the TweetsGiving Turkey.”

Their story:

Tweetsgiving is a project of Epic Change that seeks to demonstrate the power of twitter and the social web by spreading gratitude and raising $10,000 in 48 hours to build a classroom at the school in Tanzania. The project was inspired by the TrickorTweet campaign organized around Halloween by @TheGrok and @ChrisBrogan.

Epic Change is a 501(c)(3) nonprofit organization that uses the power of stories to create social change. Their current project is to rebuild and expand Shepherds Junior, a primary school in Arusha, Tanzania. Mama Lucy Kamptoni, a savvy and passionate local woman, started the school near her home in 2003 with the money she raised from selling chickens. She believes that education is the key to transforming a country gripped by poverty. By participating in TweetsGiving, you’re investing in the education and future of students like Gideon, Pius, Glory, and many more who have the potential to change the world. All the funds raised will go to build a new classroom at the school.

In the spirit of Thanksgiving, please take a look at this inspiring video message of gratitude from the children:

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Posted by jeff on November 26, 2008 09:22 AM | Permalink

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Comments

Jeff,

Thanks so much for posting about this wonderful cause. The thing that's so amazing about it is that it's a project started by twitter friends, and grown organically within the Twitter community. If we can build schoolrooms in Tanzania, imagine what else we can do! Thanks for your writeup.

Carrie

Posted by: Carrie Kerpen at November 26, 2008 11:39 AM

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