The Jeff Pulver Blog: Social Media Insider: Introducing twitterTV

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February 17, 2009

Social Media Insider: Introducing twitterTV

twitterTV defined: When one catches the plot lines of a TV show by using the twitter search engine by searching for a keyword (i.e. #heroes ), quickly scans the results and then presses refresh to read the next set of results during the time the TV show is airing in real-time and repeats this process until the show is over.

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Heroes is one of the only television shows I try to watch when a new episode is airing. And when I’m not near a television and can not experience the show live, my back up strategy is something which I have been calling in my mind, “twitter TV.” So whether I’m at dinner, in an airport lounge, or in a supermarket, all anyone sees me doing is what appears to be is reading messages on my blackberry, but in reality I am catching up with the plot lines of one of my favorite television shows. And while I wasn’t able to catch Heroes live last night I pretty much feel as if I know exactly what happened due to the hundreds (or more) of people who shared their Heroes moments on twitter last night.

(This experience isn’t something entirely new to me. I’m one of the people who used to hang out on IRC in the #xfiles and/or #x-files room during and after the show and explored elements of the plot in real time.)

twitter TV is made possible simply due to the fact that in 2009 there is a critical mass number of Heroes fans who take the time to share their real-time reaction to the show on twitter. Personally I find it interesting how it is possible to reply on a group of strangers to extract plot lines from a TV show and just share them.

And while I enjoy twitterTV:Heroes, I am confident other popular prime time television shows can be consumed like this. (i.e. twitterTV: House, twitterTV:Lost, twitterTV:Monk).

When I look to the future of television, I believe what I am experiencing can be expected to be supported in the future when the major TV studios enable what might be called: “Social TV.”

A word of caution: Do not try to explain to anyone watching you use your mobile device (or laptop) that you are actually experiencing TV in your mind; that by simply reading text from your web browser you are keeping track of what is happening on a TV show that you are a fan of. This is one geeky experience better left unexplained. Especially to the people who think they know you. ;-)

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What about you? Are there any shows which you watch and twitter about in real-time? Please share your comments and thoughts below.

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Tags: twitter TV, social media, twitter, Jeff Pulver

Posted by jeff on February 17, 2009 08:56 AM | Permalink

Additional resources: #140conf events | Watch the Jeff Pulver Show | Jeff's Qik Videos

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Posted by: Leslie Poston at February 17, 2009 11:50 PM

Great post Jeff. I do this during live sporting events all the time, and of course the "hacking of the debates" was an all-time high for twittertv-ing.

The next huge step in "social-entertainment" will be when we have in-home telepresence and will actually be able to watch live and or recorded events with our friends from around the world and actually speak with them and see their reactions in real-time. The virtual high-five will become a phenomenon.

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Great post, Jeff. The desire people have to participate in their media consumption continues to create new and interesting marriages. It was just a matter of time!

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Posted by: Kfir Pravda at February 17, 2009 09:37 AM

@Kfir - I find this work for shows airing live. I'm sure something works for non-linear viewing but twitterTV works when you can imagine the characters and the plot line and react to the dialog / ideas being shared.

Posted by: Jeff Pulver at February 17, 2009 08:52 AM

Cool idea - how does it work with non linear viewing habits? Is it a textual catch up tv? :)

Posted by: Kfir Pravda at February 17, 2009 08:48 AM

February 17, 2009

Social Media Insider: Introducing twitterTV

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